"Carlene Armetta is a top notch professional. She has a very strategic and creative mind with incredible focus. She excels at understanding her target audience and is a very sharp businesswoman. She is a perfectionist at every stage of a project and never disappoints."   Shari C.

The Marketing Strategist Group


"Carlene Armetta is the most professional and skilled marketing executive I have ever worked with. Her professionalism is only matched by her ebullient disposition and organizational skills.
I'd work with Carlene and her team again at the drop of a hat."
   Bill L.

"Carlene Armetta is an exceptional marketing talent that always brings her best to every project challenge. We worked closely as part of our board membership in the AMA and I found Carlene to be a force for creativity and customer insight. Her collaborative style is one that both engages others in finding solutions and beyond ideation, Carlene is able to implement across all levels of an organization to achieve results."   Rich P.

Carlene Armetta Marketing Services

Call 1-203-322-1159

Strategic Marketing is the way a firm effectively differentiates itself from its competitors by capitalizing on its strengths (both current and potential) to provide consistently better value to customers than its competitors offer.

Meeting Your Objective

Strategic Marketing is the management process of instilling the marketing concept into the heart of an organization to drive growth.  It is this business marketing objective which drives The Marketing Strategist Group.

At the core of our Strategic Marketing services are:   Segmenting, Targeting, and Positioning. 

(positioning and segmentation; targeting, customer acquisition, new product development; customer satisfaction & loyalty; competitive intelligence; strategic opportunity assessments; and strategic planning).

We are happy to help you create strategic marketing programs to drive sustainable growth. 
Call us 1-203-322-1159.